COMM 2011 Communication Strategies
COMM 2011 Communication Strategies (10 Credit Points)
Subject Details Legacy Code: 102056
Communication Strategies is a dynamic practice-oriented subject designed to teach students how to interrogate and analyse real clients' products/services, issues and opportunities, markets and audiences, in order to develop effective communication strategies. Through discussion topics and project-based work, students will learn how to design and implement a holistic communications strategy that is relevant for a particular client.
Level: Undergraduate Level 2 subject
Equivalent Subjects: MKTG 2009 - Public Relations Tactics COMM 2007 - Advertising Strategy LGYA 1172 - Public Relations Strategy
Restrictions: Please see the Subject Details page for any restrictions for this subject